Step into the exciting world of 'Bercu-Tee,' a visionary initiative poised to revolutionize the landscape of Selangor, Malaysia. This groundbreaking project is not just about fashion; it's a dynamic fusion of style, local gastronomy, and sustainable transportation. Championed by Tourism Selangor, 'Bercu-Tee' follows in the footsteps of our successful EXHIBITION ARCHIVES : T-Shirt exhibition, seamlessly blending the delectable flavors of local cuisine with eco-friendly travel options.
Step into the heart of excitement at PusingSelangorDulu.com, the pulsating hub of this thrilling initiative. Here, the captivating synergy between food and travel becomes the star of the show. Immerse yourself in a seamless blend of culinary delights and sustainable transportation experiences, perfectly harmonizing with the principles of the United Nations Sustainable Development Goals (UNSDGs). Brace yourself for a transformative journey that goes beyond fashion norms, laying the groundwork for a dynamic and vibrant future in Selangor!
SDG 08
Decent Work and Economic Growth: Nourishing Local Businesses
Join us on a journey that celebrates local food businesses. We collaborate with them, featuring their delightful products on our exclusive t-shirts. This collaboration isn't just about fashion; it's a catalyst for economic growth. By showcasing these businesses, we aim to attract more customers, boost revenue, and contribute to the prosperity of the region.
SDG 12
Responsible Consumption and Production: Stylish, Sustainable Choices
Our commitment to sustainable practices goes beyond taste – it's in every thread of our t-shirts. We use eco-friendly materials, specifically organic 180-190gsm cotton, aligning with SDG 12: Responsible Consumption and Production. This choice promotes environmentally conscious production, reducing the carbon footprint associated with the textile industry. Wear our shirts with pride, knowing that your style is making a positive impact.
SDG 13
Climate Action: Traveling the Green Way
Experience travel with a conscience. Our project encourages sustainable transportation options such as biking, walking, and public transportation. By doing so, we aim to reduce carbon emissions and contribute to the urgent action against climate change, as outlined in SDG 13. Join us in making a difference – one stylish, eco-friendly journey at a time.
EXHIBITION ARCHIVES :
FIRST POP-UP HISTORY ON T-SHIRT EXHIBITION
In March 2023, this exhibition takes a unique position on the history of Selangor with T-shirt as a medium. It aims to stimulate thinking about fashion as a communicative tool and about our personal consumption and expression of clothing. It also highlights the collecting of T-shirts as a personal archival practice that illustrates how we all own a part of history – personal or universal – in our wardrobes.
Travelling through the history of this humble garment, the exhibition puts the ubiquitous and the unusual on an equal footing. The T-shirts on display inspire dialogue and new ways of looking at a familiar topic, history.
OBJECTIVE
The installations explore aspects of the local history with T-shirt as a communication tool. In collecting them into thematic groups, the exhibition stages the messages and histories on each garment, inviting us to listen in and interpret their meanings anew.
The T-shirt is omni-present and utilitarian. It has been used to protect the individual and is a vessel for communicating to the collective social body. By examining the history on a T-shirt in relation to cult, culture and subversion we focus on how it has been a means to broadcast personal affinities and affiliations, while also reflecting creative and technical innovation.
WHO WE ARE?
Cheapreme is a fast-growing homegrown brand that has been born from passion and purpose. In April 2021, what started off as a parody has now become a Community-Profit-Sharing platform disguised as a t-shirt printing brand. We are proud to say that what sets us apart is our commitment to charity and social business. With every t-shirt sold, a portion from the sales will be used to purchase a bag of rice (5kg) and donated to a family in need via a local NGO, Volunteer group, or via state assembly person’'s local office.
We create uniquely designed t-shirts based on current issues, so we can make an awesome impact in society while having fun. Our designs are funny, clever, and most importantly they are meaningful - they bring positive change to the world. We believe we can do more good with every t-shirt sold, and we hope you join us in this mission!
